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Privacy notice

Dougie McHALE is a sole trader based in Scotland, and the data processor for most activities.

All personal data will be stored and processed within the United Kingdom and European Economic Area.

The kinds of personal information we collect and how we process that information


When you visit our website, we collect the IP Address of the device or network that you are using. The legal basis for this is legitimate interest and is done to help ensure the security of our website and to help mitigate against malicious attacks.

Email newsletter

If you choose to sign up to our email newsletter, we will collect and store your email address for the purposes of sending you regular updates by email. These emails provide subscribers with updates about up and coming book releases and other information that the author may choose to include.

We use Mailer Lite to store subscriber email addresses and to send email newsletters. Mailer Lite are a data processor and not the data controller. The legal basis is consent, and you may choose to unsubscribe at any time. If you choose to unsubscribe, your email address may still be retained even after you unsubscribe for the purposes of ensuring that you do not receive any future emails from us, this is commonly referred to as a "do not send" list. You also have the right to request that we delete your email address, this can be done by contacting us.

When sending email newsletters, we may include tracking information, this includes "tracking pixels" (a small image embedded in the email with a unique identifier) and unique identifiers on any web links within the email. This tracking information is used exclusively for analysing the success of email campaigns, for example the number of subscribers who opened our emails and the number of subscribers who clicked on links within our emails. The legal basis for this activity is legitimate interest, because it is important for us to understand the success of email campaigns and new book launches.

Mailer Lite's privacy statement

Contact forms and direct email

When you contact us through our website, we will collect your name and email address, this is to allow us to respond to your enquiry. This information, along with the information you include in your enquiry, will be stored within our secure email system, provided by Microsoft. The legal basis is consent, and you may contact us to request deletion of any email conversations that we have had with you.

Microsoft's privacy statement

Book sales

All book sales are conducted through Amazon and its various companies. When you visit an Amazon website, for example Amazon.com, either directly or by clicking a link to purchase a book through Amazon on our website you become a customer of Amazon and your data will be handled by them. Amazon is responsible for processing the sale and shipping of books.

Amazon does not provide us with any personal data relating to customers who have made purchases through their websites and platforms. They are both the data processor and data controller of this data.

Amazon's privacy statement

Retention Periods

We will retain your personal data for as long as you continue to engage in our activities.

Data transfer

We do not knowingly engage in any activities which would result in your data being sold or transferred to a third party without your consent. All data will be processed as set out in this statement.

Who to contact if you want to make a request or complain

If you would like to make a Subject Access Request, Request for Deletion, or make a complaint you should complete the contact form, providing as much information about your request as possible, we will then reply to your request within 30 days.

Contact Dougie McHALE

If after you have received our response, and you are not satisfied, you may choose to contact the Information Commissioner's Office by visiting, however we would ask that you contact us first.

UK Information Commissioner's Office

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